In recent years, FSC (Forest Stewardship Council) certification has emerged as a global benchmark for sustainable packaging. It represents transparency and traceability in material sourcing, while giving brands stronger credibility in demonstrating environmental responsibility.
Yet in our work with beauty and skincare brands worldwide, we often see hesitation when it comes to FSC adoption. The reasons are not only financial but also linked to awareness and supply chain realities:
Certification expenses: FSC requires certification across the full supply chain (CoC – Chain of Custody), which inevitably increases costs.
Higher material prices: FSC paper is more expensive than standard alternatives, especially challenging for small-batch brands.
Unclear ROI: Some brands feel that even if they invest in FSC packaging, consumers may not pay more for it.
Brand-side knowledge gaps: Smaller brands may understand “eco-friendly paper” but lack clarity on how FSC is different or more valuable.
Consumer recognition: In some markets, end consumers are not yet fully aware of the FSC logo, making brands question its immediate impact.
Availability issues: Not every packaging structure or finish is easily available with FSC-certified materials.
Longer lead times: FSC paper often requires custom orders or dedicated production slots, extending delivery timelines.
Chain integrity: If any link in the supply chain lacks certification, the entire product may lose its FSC validity.
For growing brands with limited budgets, investment often goes first to R&D, marketing, or distribution.
The “must-have” factor varies by region: in Europe and North America, FSC is often essential for retail access, while in Australia or Southeast Asia, many smaller brands remain cautious observers.
This is where PYC positions itself as a bridge between sustainability and brand growth:
Offering a wide range of FSC-certified packaging — from pumps and tubes to bottles and cartons.
Guiding brands through supply chain verification — helping ensure certification continuity across suppliers.
Balancing design, cost, and compliance — tailoring solutions to each brand’s positioning and growth stage.
Driving sustainable brand growth — not just packaging supply, but enabling brands to stand out in global markets with responsibility and trust.
At PYC, we believe sustainability is not a passing trend, but the foundation of long-term brand value and consumer trust.
If you are exploring FSC packaging or want to understand how it fits into your growth strategy, PYC is ready to support you with practical and actionable solutions.
Email: hello@pyc365.com
